
The IBM Watson Discovery Advisor is a leading-edge search service designed for educational institutions and pharmaceutical and publishing companies. IBM unveiled three Watson cloud-based offerings - the Watson Discovery Advisor, Watson Analytics and Watson Explorer - to accelerate product and technology deliverables. The IBM Watson Group is a fully fleshed out technology and business initiative with specific products and a business plan that includes a timeline for return on investment and revenue forecasts. It also can help retail businesses devise marketing and business strategies that align closely with their customers’ target goals. For example, it can assist doctors in diagnosing medical conditions and even advise patients on courses of treatment based on the their stated profile preferences. The Watson-based cognitive computing systems will act as smart advisors, performing a variety of functions across a wide range of vertical markets. IBM constructed the Watson Group as a cloud service that helps corporate enterprises address real world business problems. IBM has constructed an entire ecosystem around Watson that presently includes nearly 900 outside development partner applicants, and that figure is rising quickly as developers flock to the platform, said Stephen Gold, VP of IBM Watson Solutions marketing. This in turn enables Watson to learn very quickly and effectively in order to analyze and interpret large amounts of data.ĭuring the launch event, IBM executives underscored the fact that Watson has the ability to fully comprehend human style communication to generate and evaluate evidence-based hypotheses and to adapt and learn from training, interaction and outcomes.

IBM engineered Watson to utilize natural language capabilities and analytics and to process and synthesize information in a manner similar to the way humans think. It incorporates embedded artificial intelligence, and it uses cognitive computing capabilities to move beyond traditional compute processing functionality. Watson, best known as the supercomputer that famously beat Jeopardy! television game show contestants during a 2011 televised challenge match, is named after legendary IBM president Thomas Watson. The IBM Watson Engagement team, which will handle sales and marketing activities.


The new IBM Watson Group integrates design, services, core functions, technologies, and a fully formed ecosystem that includes a design lab as well as hundreds of outside external partner applicants, foundations and advisors, Rometty said. The IBM Watson Group will develop cloud-based technologies that can power services for businesses, industries and consumers. The company established Watson as a separate BU based on very strong demand for cognitive computing, she noted.

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Michael Rhodin, most recently SVP of IBM’s Software Solutions Group, will take charge of the Watson Group, IBM CEO Virginia Rometty said.
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This effectively puts the full weight of its global technology and services brand behind the newly formed BU and initiative. IBM last week announced it was committing US$1 billion and 2,000 employees - as well as its considerable research and development talents and marketing muscle - to Watson. IBM’s Watson initiative takes cognitive computing to the head of the class. Pardon the pun, but there’s nothing elementary about IBM’s Watson Business Unit.
